I am an independent creative professional with a passion for both technology and the arts. My career began with an interest in architecture, shifted to an enthusiasm for theatrical production and design, and led me to Broadway, where I amassed a number of backstage production credits before moving to marketing. Over the last 20 years, I have continued to develop my craft as lifelong student of design, production, and the performing arts.
My diverse background allows me to bring a unique perspective to digital marketing consultancy, strategy, and management. I enjoy the challenge of providing my clients with a mix of creativity—both artistic and strategic—and business acumen. Clients describe me as a highly motivated professional who delivers practical marketing solutions while using cutting-edge technologies to achieve production and performance goals. Colleagues consider me to be driven and passionate about the constantly evolving fields of digital and social marketing.
Please contact me below to learn more.
Social media offers unprecedented opportunities to engage with audiences and build brand loyalty, but only when it is used as a precision marketing tool. If you are new to social media, I can help you launch a social presence designed to shape and extend your brand. If you are already social, I can help you take your digital engagement to the next level by cultivating unique communities of fans who will evangelize on behalf of your brand.
Audiences are hungry for content, and companies must learn to deliver. I can help you share rich digital content—in many cases, using material that you are already generating—in new ways that will excite your audience and expand your brand’s influence. I will walk you through the process of publishing dynamic, highly interactive publications and create and distribute engaging content for tablets and smartphones at a fraction of the cost of print.
All marketing strategies, even successful ones, must evolve to keep pace with new technologies. I can work with you to make sure you are taking advantage of every opportunity in the digital space. I will evaluate the performance of your brand, identify gaps in your marketing strategy, and develop a plan to grow your business with a tailored and cohesive mix of social networking initiatives, website design, multimedia marketing packages, and digital publishing options.